Honda Amaze: Honda Amaze pips four lakh gross sales, demand for automated rises

NEW DELHI: Honda Cars India on Thursday introduced that Amaze sub-compact sedan has cumulatively offered 4 lakh items since its introduction in 2013.
The Amaze, now in its second-generation, is at present Honda’s largest promoting mannequin in India.
The Honda Amaze is powered by BS-6 compliant 1.5L i-DTEC diesel engine and 1.2L i-VTEC petrol engine accessible in Manual and CVT variations for each gas choices.
The first era Honda Amaze was launched in India in April 2013 and offered 2.6 lakh items until March 2018.
In its second era, Honda Amaze has to this point offered 1.four lakh items since its launch in May 2018. Being a preferred mannequin throughout metros and non-metros, Tier 1 markets have contributed to virtually 44% of the general volumes whereas Tier 2 and three mixed drive its 56% gross sales.

With the rising recognition of automated transmission fashions amongst clients, the share of automatics in Amaze has additionally elevated from 9% in first era to greater than 20% in second-generation model.
Honda Amaze is priced Rs 6.17 lakh (ex-showroom) and Rs 7.63 lakh (ex-showroom) for petrol and diesel respectively. Honda Amaze competes with the likes of Maruti Suzuki Swift Dzire and Hyundai Aura.
Rajesh Goel, Senior Vice President & Director, Marketing & Sales, Honda Cars India Ltd. stated, “Honda Amaze has been a particularly profitable mannequin for HCIL and is a key pillar of our enterprise. The 4 lakh cumulative milestone for Amaze has been attainable due to the love of our clients and help of our seller companions which has helped Amaze to grow to be a preferred model throughout markets. It’s a up to date sedan which not solely matches however exceeds buyer expectations and this milestone is a sworn statement that Amaze has struck the precise chord with Indian clients. With 42% first-time patrons choosing Amaze, we consider it’s an incredible alternative as first automobile for purchasers which presents standing of a a lot greater sedan and nice peace of thoughts with its lowest price of upkeep to swimsuit their price range.”

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