Report claims to disclose what Indians did on their smartphones throughout Covid-19

If you have been considering that it was solely you who has ended up spending extra time in your smartphone doing the interval of lockdown then you aren’t alone. As per the most recent Mobile Industry Consumer Insights (MICI) survey, performed by CyberMedia Research (CMR) and Tecno Mobile, there was a spike of 120% in smartphone utilization for productiveness in comparison with pre-Covid ranges.
The survey additionally claimed that in the course of the pored of lockdown, which was from March 25-May 31, smartphone utilization spiked by 50%, with smartphone utilization for work surging by over 100%.
Apart from work, customers spent elevated time on their cellphone for consuming content material, together with video OTT (70%), audio OTT (60%), and gaming (62%). Also, three out of each 7 individuals picked up a brand new pastime in the course of the interval. The survey claims that 1% of the customers have learnt new expertise, 19% have listened to music, whereas 18% have taken up new hobbies on their telephones. Also, one in each three dad and mom depend upon their smartphone for his or her children’ on-line training throughout lockdown.
It additionally discovered that 84% of customers depend upon their smartphones, for accessing data on authorities schemes, climate patterns, and market linkage data for farm produce; 83% of customers use their telephones for content material consumption together with creating and consuming short-form movies, music and movies and 85% customers use it for actions like on-line banking, buying, and utility invoice fee, amongst others.
When it involves developments associated to smartphones, the survey claims that the highest three smartphone options that customers have began relying extra since Covid-19 are digital camera (61%), battery life (57%) and sound high quality (51%). Key areas wherein the customers confronted most issues have been cellphone overheating (58%), restricted display measurement (47%) and swift battery drainage (46%). As a end result, on the subject of their subsequent smartphone buy, customers are mentioned to be in search of smartphones that provide lengthy battery life (54%) and enormous display measurement (53%).

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