“Home grown model Niine has partnered with the Rajasthan Royals to amplify their marketing campaign and drive consciousness across the adoption of secure menstrual hygiene practices,” Royals acknowledged in a press launch.
Rajasthan Royals will show the ‘Niine’ emblem on the again of the workforce’s jersey.
Welcoming Niine to the household, Rajasthan Royals’ govt chairman, Ranjit Barthakur, stated: “It’s time to make an actual change. We are delighted to welcome Niine on board, who’ve been frontrunners in making a change in the way in which menstruation is perceived within the society.
The silence is deafening. The time to speak durations, is now. We’re proud to announce @NiineIndia as our principal… https://t.co/pDZpg6BU3M
— Rajasthan Royals (@rajasthanroyals) 1597492108000
“The synergy between the 2 organisations to work on girls empowerment is one thing we’re enthusiastic about,” Barthakur added.
“We are very enthusiastic about this partnership and sit up for a robust season of innings and knock out menstrual shackles from the lives of our women and girls, collectively,” founder and chairman, Niine Hygiene and Personal Care, Amar Tulsiyan stated.